6 hours how to gain relevance with under 18s6 hours how to gain relevance with under 18s Freelance Email Campaign Design - Portmans - Rich McCoy - Artist, Maker, Mentor, Creative Director

Portmans
Responsive email design library

A disproportionate number of Portmans subscribers read eDM's on their mobile devices. We needed to keep in contact with frequent messages without increasing the design & production teams headcount. I redesigned the organisations approach and created an evolving library of mobile optimised eDM design and code components to enable speed & predictability for the production teams whilst still surprising and delighting subscribers.

  • Creative Direction
  • Design

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